Marketing Lessons from the Grateful Dead. What Every Business Can Learn from the Most Iconic Band in History (Brian Halligan). - Скачать | Читать книгу онлайн > 자유게시판

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Marketing Lessons from the Grateful Dead. What Every Business Can Lear…

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작성자 Marylyn 댓글 0건 조회 5회 작성일 23-11-16 13:28

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업체명 : IS

담당자명 : Marylyn

연락처 : YS

이메일 : marylynvandyke@hotmail.co.uk


Wmlogs - https://wmlogs.com/sv/market/i/borderlands-steam-plus-pochta-smena-vseh-dannyh-32022. Представляем для скачивания и чтения книгу Marketing Lessons from the Grateful Dead. What Every Business Can Learn from the Most Iconic Band in History от известного автора Brian Halligan.

Произведение -го года.

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The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away «freemium» content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, «lose control» to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!

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